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Global Pet Expo - What we thought about it

21-01-2021

We’ve returned from the Global Pet Expo held in Orlando,US. Presented by the American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA), it is the pet industry's largest annual trade show featuring the newest, most innovative pet products on the market today, and we were lucky enough to represent our British Brand. Even with travel becoming more restricted due to the global outbreak of Coronavirus it was good to see so many attending this Expo, even if footfall was slightly down on the previous year. The feeling across the show was very positive and key to the success of the event was that all buyers attending were pre-qualified resulting in quality leads. Over the three days we met with many new contacts, buyers and representatives from all corners of the world. Particular interest in distribution opportunities of Broadreach Nature products came from the Dominican Republic, Puerto Rico, Columbia, Brazil, Thailand, Dubai, Israel, Hong Kong and Kuwait. We also had local interest from US Veterinary and Retail chains. Independent interest was shown from breeders, trainers and dog boarding facilities across the US. It was good to catch up with those British wholesalers and retailers who had flown over for this show because of the high variety of innovative products and sheer size of the show. We also caught up with owners and managers of Grooming and Pet Hotels who currently have a business in Australia but are looking to expand to the US. A lot of interest was shown in our THREE NEW Scientifically formulated products launched at the show: VISION + for dogs of all sizes and breeds (28 capsules) • Helps maintain normal vision • Contains key nutrients found in macula • Unique Lcycopene delivery system • Patented combination of Carotenoids Lutein and Zeaxanthin TURMERIC for dogs of all sizes and breeds (56 tablets) • Special patented formulation • 50mg Curcuma with Patented Phospholipid • Complex scientifically researched for Joint Health • 30 x more absorbent than standard turmeric ESSENTIAL OMEGA 3 for dogs of all sizes and breeds (28 capsules) • Scientifically formulated • Obtained 100% from anchovy (not from generic fish concentrate) • Guarantees control over the supply chain and full traceability from fishing to the final Omega-3 product • Sustainable certifications (IFFO, Friends of the Sea) • Extremely low in contaminants and oxidation parameters (compared to most common fish oils, specially cod liver oils) • One of the highest doses of fish oil per capsule in the UK market (not the highest but quite high) These great new products add to our Multi-Award Winning range of High Quality Natural Pet Healthcare Products, Supplements and Treats. Thanks go to Pet Quip who hosted the British Pavilion making our first US show run smoothly with advice and answers to all queries. In addition, thanks go to the APPA hosting a welcome drinks reception on the second night. On a more personal level it was great to meet with some very special highly trained service dogs as well as some pampered pooches supporting their Pet Parents on their stands. Donna Butler a breeder and trainer of Boxers in Florida introduced her lovely dog to us and is in fact due to be at Crufts this week so we hope to meet her again at our Stand 82, Hall 1 at Crufts 2020. With more than 360,000 net square feet of exhibit space and never-before-seen pet products at this great event we are very pleased to have received so much interest in Broadreach Nature products, and with the high level of lead generation and feedback, we will definitely be back next

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